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Sales Conditioning Foundation |
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We focus on the full media technology sales cycle - from initial value message creation through long term account management. Your sales team will use many of the same methods and tactics proven to help companies like Apple Computer, Avid Technology, Hewlett-Packard, IBM and others win complex, high-dollar, multi-decision-maker sales opportunities.
Our core methodology is founded on early identification of the needs of strategic executives; influencing their buying criteria and process; proving compelling differentiation and value; and developing a strategic partnership relationship between you and your customers.
We teach your sales team to find, compete and win those must have opportunities.
To accomplish this, we help your team develop a set of skills to address each of the following eight critical media technology sales milestones...








Sales and Marketing Conditioning
Sales Performance Associates helps growing media technology companies achieve sustainable, repeatable and predictable revenue growth by improving sales and marketing processes, methods and execution. Our unique sales conditioning approach helps clients identify more and better sales opportunities; improve the size, qualification and velocity of their pipeline; enhance sales forecast accuracy; win more competitive opportunities; grow business within existing accounts and upgrade overall sales and marketing execution and efficiency.
We address the full range of tactical marketing and sales operations - from demand creation through to close. Sales conditioning starts with a Strategic Assessment workshop with your senior management team to define the who, what, where, why and how of your sales challenges. Then we deliver a comprehensive report of indicated improvements, a best practices sales process map and a customized plan to deliver the highest return in the shortest time. We work with your "live" deals in coaching and training workshops to make new methods and tactics immediately relevant. And to assure adoption, our program includes on-demand opportunity coaching and recurring training to reinforce the new methods.

Action Item: Schedule a Sales Conditioning Check-up
Your sales and marketing team doesn't need training...they need sales conditioning. Click here to schedule a no-obligation 20 to 30 minute telephone conversation to discuss your situation.
Let's see where we can help.
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